Dallas, TX – May 9, 2018 – Associa, the industry’s largest community management company, announces the recent promotion of Rosilyn Rayborn to vice president of brand and creative services.
Ms. Rayborn has been an Associa team member for more than three years and has held several positions including digital marketing manager and director of content marketing. In her new role, she will focus on supporting Associa’s portfolio of brands by developing and executing content strategies to retain clients as well as attract prospects and engage employees on external channels including brochures, collateral, websites, email, and social media platforms.
“Rosilyn’s strategic thinking, energy, and creativity makes her the perfect fit to lead and grow our brand and creative services’ team,” stated Angela Frieling, Associa senior vice president of marketing. “She and her team continue to elevate our brands and our growing products through thoughtful design and insightful content creation and placement. I look forward to seeing where her vision takes us in the future.”
Ms. Rayborn’s previous experience includes working on B2C and B2B advertising campaigns as well as providing content and social media marketing strategy and execution for industries including sports, retail, healthcare, tech and A/V.
Ms. Rayborn holds a Bachelor’s degree in English from Sewanee - University of the South.
With more than 180 branch offices across North America, Associa delivers unsurpassed management and lifestyle services to nearly five million residents worldwide. Our 10,000+ team members lead the industry with unrivaled education, expertise and trailblazing innovation. For more than 40 years, Associa has provided solutions designed to help communities achieve their vision. To learn more, visit www.associaonline.com.
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