PALM SPRINGS, CA – November 30, 2017 – Associa Desert Resort Management joined the community in support of the City of Palm Springs’ 2017 Pride Parade to celebrate diversity and equality.
The celebration started at Tachevah and traveled south along historic Palm Canyon Drive to the opening gates for the Pride Festival at Amado Road. This year’s theme was “Viva La Vida” and the entertainment line-up hosted a diverse group of artists including, dancers, singers, musicians, activists, and DJs.
“This event is one of the most anticipated of the year,” stated Mark Dodge, Desert Resort Management president. “We are proud to support our local community and the diverse people who bring it to life. This truly embodies Associa’s focus on bringing communities and people together.”
The parade and festival were organized by Greater Palm Springs Pride, a 501(c)(3) nonprofit organization that fosters pride in and respect for the LGBTQ community locally and globally and is a catalyst for celebrating the strength, equality, dignity and self-determination of the LGBTQ community.
With more than 180 branch offices across North America, Associa delivers unsurpassed management and lifestyle services to nearly five million residents worldwide. Our 10,000+ team members lead the industry with unrivaled education, expertise and trailblazing innovation. For more than 40 years, Associa has provided solutions designed to help communities achieve their vision. To learn more, visit www.associaonline.com.
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